Programs
(INTERNATIONAL PROGRAM)
BACHELOR OF ARTS PROGRAM IN ENGLISH-CHINESE FOR DIGITAL COMMUNICATION
The English-Chinese for Digital Communication (ECD) program is designed for future-ready individuals. It integrates bilingual fluency with digital media skills to prepare graduates for success in global communication industries. ECD empowers students with the ability to navigate both Eastern and Western markets through modern tools and strategic insight.
1st Semester
74,750 THB
Full Program
3.5 Years
677,150 THB
*Approximate Fees*
Remark: The aforementioned fees may be subject to change without prior notice.
Program Highlights
- Language literacy – English and Chinese
- Practical knowledge in digital communication
- Internship opportunities in language and digital communication fields
Why Study ECD ABAC ?
Students will be equipped with language proficiency in both English and Chinese, as well as practical skills and theoretical knowledge in digital communication. These will enable them to function effectively in both their workplace and the increasingly interconnected communication networks driven by globalization.
CAREER OPPORTUNITIES
- Hospitality, Airlines, Hotels and Tourism Personnel
- Marketing and Sales Personnel
- Import/Export and International Trade Personnel
- Translators, Interpreters
- News Anchors, News Reporters
- MICE Event Organizers
- Language Teachers / Trainers
- Content Creators
- Entrepreneurs
- Journalists
CURRICULUM STRUCTURE - 132 CREDITS
1. GENERAL EDUCATION COURSES
• 30 Credits
2. SPECIALIZED COURSES — 96 CREDITS
• Core Courses – 30 Credits
• Major Required Courses – 51 Credits
• Concentration Courses – 15 Credits
3. FREE ELECTIVE COURSES
• 6 Credits
WHY ECD ?
Where English, Chinese, and Digitalization Join Forces
The English-Chinese for Digital Communication (ECD) program is designed for future-ready individuals. It integrates bilingual fluency with digital media skills to prepare graduates for success in global communication industries. ECD empowers students with the ability to navigate both Eastern and Western markets through modern tools and strategic insight.
LANGUAGE LITERACY
Bilingual Program: English and Chinese
Gain fluency in two of the world’s most influential languages. This program offers intensive training in English and Chinese to enhance verbal and written communication skills. Students build language confidence essential for business, media, and cross-cultural interaction.
INFORMATION & MEDIA LITERACY
Practical Knowledge in Digital Communication
Learn how to navigate, analyze, and create digital content effectively. With a focus on communication technologies, students acquire essential skills for working in digital media, including content creation, audience engagement, and media ethics.
HANDS-ON EXPERIENCE
Internship Opportunities in Digital Communication Fields
Apply your skills in real-world environments. ECD students gain access to internships in top companies and agencies, developing portfolios and gaining insights that enhance employability after graduation. Learn by doing through mentorship and collaborative projects.
TRULY INTERNATIONAL ENVIRONMENT
Interact with Diverse Peers & Faculty
Study in a global learning atmosphere with classmates and instructors from around the world. The program encourages cultural exchange and diverse perspectives, preparing students to thrive in international settings and multilingual workplaces.
ONLY 132 CREDITS
The ECD program is streamlined for efficiency and quality, totaling 132 credits. Students can complete their degree within 3.5 years, entering the workforce faster while still gaining a comprehensive academic and practical education.
What You’ll Gain from Studying English-Chinese for Digital Communication
LANGUAGE LITERACY
Bilingual Program: English and Chinese
Gain fluency in two of the world’s most influential languages. This program offers intensive training in English and Chinese to enhance verbal and written communication skills. Students build language confidence essential for business, media, and cross-cultural interaction.
INFORMATION & MEDIA LITERACY
Practical Knowledge in Digital Communication
Learn how to navigate, analyze, and create digital content effectively. With a focus on communication technologies, students acquire essential skills for working in digital media, including content creation, audience engagement, and media ethics.
HANDS-ON EXPERIENCE
Internship Opportunities in Digital Communication Fields
Apply your skills in real-world environments. ECD students gain access to internships in top companies and agencies, developing portfolios and gaining insights that enhance employability after graduation. Learn by doing through mentorship and collaborative projects.
TRULY INTERNATIONAL ENVIRONMENT
Interact with Diverse Peers & Faculty
Study in a global learning atmosphere with classmates and instructors from around the world. The program encourages cultural exchange and diverse perspectives, preparing students to thrive in international settings and multilingual workplaces.
Academic Journey
Explore the structure, language tracks, and unique opportunities that define your path at Theodore Maria School of Arts.
MEDIUM OF INSTRUCTION
– English
– Chinese
– Chinese
SYSTEM
– Semester System
– 2 Semesters per Academic Year
– 15 Weeks per Semester
– 2 Semesters per Academic Year
– 15 Weeks per Semester
STUDY PERIOD
First Semester: June – October
Second Semester: November – March
Summer Session: April – May
Second Semester: November – March
Summer Session: April – May